WWBT is the NBC-affiliated television station for Richmond, Virginia. It broadcasts a high definition digital signal on VHF channel 12 from a transmitter at its studios on Midlothian Turnpike (U.S. 60) in the city. The station is owned by Raycom Media and also operates CW affiliate WUPV (owned by American Spirit Media) through a shared services agreement (SSA). Syndicated programming on WWBT includes: Inside Edition, America Now, Entertainment Tonight, Live! with Kelly, and Rachael Ray.